2/3 of us are “suckers” (and what do to about it)

Do you recall my post about how your closest peer group impacts everything (including your New Year’s Resolutions)? I recently watched this video after reading my friend’s blog and the B.S. Guys claim 2/3 of us are “suckers“!

How might  we be the “polite dissenter” so that others can express their concerns?

Are we violating our values when we do not speak up in disagreement?